Information management Essay Example | Topics and Well Written Essays - 2000 words - 2

Information management - Essay ExampleIts primary focus in the past years has been becoming a wellness, health and a nutrition party through the new acquisitions and existing brands (Dickersbach et al. 2009, p181).The brand portfolio of Nestle covers almost altogether the beverage and food categories. These categories include nutrition (healthcare, infant, weight and performance management), dairy and milk products, breakfast cereals, ice cream, beverages, coffee, chocolate, culinary products (cooking aids, prepared dishes, sauces), pet care, bottled water, and confectionery. Many of these brands wear category leadership in the local and global market. Among the international best-known brands include Nestea, Purina, Nescafe, Maggi, Nestle and Buitoni. Revenues for Nestle exceeded 100 billion United States dollars for the year 2007 (Dickersbach et al. 2009, p181).The company is run through a decentralized group of companies that promote and rely on the organizational learning of t he Group. The headquarter offers guidance, consultancy, and leadership to the local and regional organizations. Identification of the opportunities within the Businesses and Markets are done by the central competence units and they help the local management in the improvement of business performance (Dickersbach et al. 2009, p181).The company has numerous contribute chains, a number of methods for predicting demand and infinite variety of ways of collecting payments and invoicing customers. The complexity of these processes has become very difficult to manage and they have been a coarctation for the company. The Nestls Chief Executive, Peter Brabeck standardized the operations around the world in 2003 in order to overcome some of the difficulties faced by the company. orchis (Global Business Excellence programme) was then initiated and its aim was to bring all the Nestls operations to utilize a single computer system for all of its financial, manufacturing and sales operations (Barnes